Local marketing for a skateboarding event
Grind for life was a charity event hosted by Florida Virtual School, my main responsibility in this was to help plan out a marketing strategy that would reach the local college-aged audience with a 2-week deadline. The main focus was to utilize digital marketing tools through Snapchat, Instagram and Facebook. Due to the limited budget and time frame, the main strategy I came up with was using google maps color based hotspots and going to those businesses and using flyers with snapcodes or placing snapchat codes in places where there's heavy foot traffic for college students.